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Indian cricket superstar Virat Kohli and his wife Anushka Sharma captured the hearts of fans with a playful and lighthearted video featuring the couple enjoying gully cricket. The video, shared on social media, was part of a promotional campaign for Puma, a global sportswear brand that Virat has been associated with since 2017.
Virat Kohli and Anushka Sharma engage in playful gully cricket
In the video, Anushka took charge as she humorously dictated her own set of “gully cricket” rules to Virat, turning the casual game into a fun-filled affair. Gully cricket, a beloved pastime in India, is often played on streets or open spaces, with each group crafting its own set of unique rules. Anushka, fully embracing the role of the umpire and bowler, had Virat playfully struggling to keep up with her unconventional gameplay.
The couple’s chemistry and camaraderie were on full display throughout the video, with both of them laughing, teasing, and enjoying each other’s company. Despite Virat’s decades of professional cricket experience and his reputation as one of the best batters in the world, it was Anushka who dominated this match, showcasing the fun, uncompetitive spirit of their game.
Here is the video:
Lulu batting, lassi shot & a lot more 🤭#ViratKohli𓃵 #AnushkaSharma pic.twitter.com/iErBngjGhK
— PUMA Cricket (@pumacricket) October 2, 2024
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Virat’s long-standing partnership with Puma
This heartwarming and humorous clip not only highlighted the couple’s playful relationship but also served as a clever marketing move for Puma. Virat, who has been the face of Puma in India for over six years, plays a significant role in the brand’s marketing campaigns. His endorsement deal, reportedly worth around ₹110 crores, is considered one of the biggest in Indian sports history.
Virat and Anushka are well-known for sharing glimpses of their personal lives on social media, often engaging in fun, relatable activities that their fans adore. This latest video of them playing gully cricket is a testament to their shared sense of humor and down-to-earth personalities, despite their star status.
The video not only brought smiles to their fans but also successfully highlighted Virat’s long-standing association with Puma in a refreshing and entertaining way, blending personal moments with brand promotion. The couple’s effortless charm continues to make them one of India’s most beloved celebrity duos.